The Visibility Blog
Real numbers from scanning thousands of Texas trade businesses, and what they mean for yours.
Bad Habit #4: You Have Zero Photos of Your Own Work Online
Habit four in our series roasting the online-presence habits that cost Texas trade businesses money. Your best salesman is the photo you never took.
Bad Habit #3: Your Business Hours Live in a Facebook Comment From 2019
The most common online-presence bad habit we see in Texas trades: critical business info buried where Google, AI, and customers cannot find it.
We Scanned 615 Texas Trade Businesses With No Website. Here's What We Found.
Real numbers from scanning 615 DFW-area trade businesses with no website: great reviews, invisible online. The data and what it means for your shop.
What AI Actually Reads When It Recommends a Local Business
A plain-English look under the hood: the exact signals AI assistants use to decide which local businesses to name, and how to feed them.
Bad Habit #2: The Gmail Address on a $50,000 Estimate
Your work is professional. Is your email address? Habit two in our series: free email on serious invoices, roasted and fixed.
One Page Per Service: The Cheapest SEO Win in Local Search
Google ranks pages, not businesses. Why a page for each service you offer beats one page listing everything, with a simple structure to copy.
Why "We Get All Our Business From Word of Mouth" Is Costing You Money
Word of mouth built your trade business. Here is why it quietly caps your growth, and how to make every referral worth two.
ChatGPT Is the New Phone Book. Is Your Business In It?
People now ask AI assistants who to call instead of scrolling Google. How AI picks local businesses to recommend, and how to be one of them.
Bad Habit #1: Ignoring Reviews Until You Need Them
Reviews are the currency of local trust, and most trade businesses only think about them when a bad one lands. Habit one in our series, roasted and fixed.
The 5-Minute Google Business Profile Tune-Up That Beats Most Paid Ads
Five fields on your free Google listing decide who shows up in local search. Here is the fastest tune-up a Texas trade business can do.